The Soonicorn target
Soonicorn takes a winning proposition to a winning business platform: $10M+ ARR, with a tiered platform, Data and AI Centres of Excellence and growth in three regions. The company is then worth $100M+. The monthly target is $850K MRR, over three years.
How many customers do you need?
- 10,000 customers at $100 a month
- 2,000 customers at $500 a month
- 500 customers at $2,000 a month
- 200 customers at $5,000 a month
There is more than one way to get there. Choose the one your market will pay for.
One plan and one set of numbers
At this stage the leadership team is the CEO or MD, and Value, Operations and Growth leaders. They need one plan and one set of numbers.
In an illustrative Matrix leadership view, 10X Value is on plan, 10X Operations is ahead of plan and 10X Growth is behind plan. The question for the CEO is: "Which region is behind plan, and why?"
The three-year plan
The plan with BIAMI runs across the three years:
- A tiered platform and APIs
- Data and AI Centres of Excellence
- Marketplace integrations in three regions
- Operations labs in each region, covering RevOps, tiered onboarding and tiered success
- Growth in three regions, with Intelligent Business Development, Intelligent Marketing and the partner ecosystem
- A leadership rhythm: Vision, Strategy for Value, Operations and Growth, and Execution