Lab · 10X Growth
A growth engine that runs every day.
Marketing, revenue and partners run as one AI-driven engine, connecting, nurturing and engaging your market every month.
Lab · Monthly · CMO, CRO, Chief Partner Officer · Advise, Accelerate or Operate
Pipeline shouldn't depend on a good month.
Campaigns start and stop, SDRs move on and partners go quiet. Pipeline swings from month to month, and forecasting becomes guesswork.
The 10X Growth Lab runs connect, nurture and engage every day, so pipeline arrives every month.
Who it's for
This is for you if…
Your pipeline is unpredictable.
This is for you if…
Content takes too long to produce.
This is for you if…
Your partners don't perform.
This is for you if…
You want to sell through marketplaces.
Best for CMOs, CROs and Chief Partner Officers.
What the lab delivers
Intelligent Marketing
Social selling, thought leadership, newsletters and SEO content.
SDR-as-a-Service
Intelligent Business Development, connecting, nurturing and engaging buyers, delivered with partners.
Intelligent Sales
Automated demo and discovery meetings, and deal tracking.
Partner & marketplace growth
A partner and reseller ecosystem, and listings on leading marketplaces and business directories.
Managed Growth
Managed growth across three regions.
10x Factory
Larger responsibilities that need a factory: tender and bid responses, presentations and slide decks, websites and landing pages, designs, partner-branded assets, accelerators and collaterals, personalized demo environments, localized websites, local and franchise marketing packs, marketplace integrations, and personalization at scale.
Learn more →How a month runs
Connect
- What happens
- Find and reach new buyers.
- You get
- 500 new contacts every month.
Nurture
- What happens
- Keep existing leads warm with content and newsletters.
- You get
- 3,000 existing leads nurtured.
Engage
- What happens
- Turn interest into conversations.
- You get
- 20+ calls to action every month.
Runs on the 10X leadership rhythm: Vision every year, Strategy every 6 months, Execution every month. See the leadership rhythm.
What you get every month
500 / 3,000 / 20+
New contacts, leads nurtured and calls to action, every month.
Pipeline in Matrix
By campaign, deal and partner.
Content across every channel
Produced every month.
Choose how we work together
Three ways to run the lab, depending on how much you want to hand over.
Advise
You run it. We guide.
- Who does the work
- Your team, using Intelligent Business Development, NewsletterJet, Ammpli and ContentMorph self-service
- What we do
- Plan campaigns and channels with you, and run status meetings every other week with Q&A
- Rhythm
- Every other week
- Best when
- Your team runs growth and wants guidance
Accelerate
We deliver with you.
- Who does the work
- Our growth team, with yours
- What we do
- Run campaigns, outreach and content: 30+ or 80+ hours, with 5 or 10 hours of best practices and tools included
- Rhythm
- Build → Integrate → Automate → Manage → Improve, every other week
- Best when
- You want more pipeline without hiring
Operate
We run it for you.
- Who does the work
- Our team runs your growth engine, with fractional resources filling the gaps
- What we do
- Run your growth engine or SDR function with a half-time person, a full-time person or a team, in 10x Factory production mode
- Rhythm
- Plan → Code → Feedback, every week
- Best when
- You want the growth engine run for you
- Who does the work, from you to BIAMI: Advise is mostly you, Accelerate is shared, Operate is mostly BIAMI.
On Operate, fractional resources fill the gaps.
| Feature | Advise | Accelerate | Operate |
|---|---|---|---|
| Model | Advisory: your team works in self-service mode | Managed delivery | Outsourced delivery |
| Who does the work | Your team, using Intelligent Business Development, NewsletterJet, Ammpli and ContentMorph self-service | Our growth team, with yours | Our team runs your growth engine, with fractional resources filling the gaps |
| Our time | Planning, plus status meetings every other week with Q&A | 30+ or 80+ hours per month | At least a half-time person (4 hours a day), a full-time person or a team |
| Best practices | Q&A in the status meetings every other week | 5 hours (with 30+) or 10 hours (with 80+) included, per month | Included |
| Tools | Self-service | Included | Included |
| Gaps covered by | Your team | Your team | Our fractional resources |
Start with one flavour and change as you grow.
Our experience
200+
clients (since 2017)
500
new contacts every month
20+
calls to action every month
Delivered with partners like Optum Nova in an SDR-as-a-Service model.
What comes next
Ready for your next stage
Programs sized to where you are, from Business Idea → Proficorn to Unicorn → Decacorn.
Learn more →Client spotlight
Growth
Optum Nova
Challenge: Deliver SDR-as-a-Service to B2B clients.
Approach: BIAMI's Intelligent Business Development platform combined with Optum Nova's B2B sales expertise.
500 new contacts, 3,000 existing leads and 20+ calls to action every month.
"The Intelligent SDR platform plays a key role in the success of our partnership with BIAMI. Combined with our B2B sales expertise and services, it drives tremendous value for our customers in the 'SDR-as-a-Service' model."
Eric Pijfers, Founder, Optum Nova
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Frequently asked questions
Which flavour is right for us?
Advise if your team runs growth and wants guidance. Accelerate if you want more pipeline without hiring. Operate if you want the growth engine run for you.
When do we need the factory instead of an agent or pipeline?
When a responsibility is too big for a single agent, process or pipeline. Matrix Copilot, agents, processes and pipelines handle the everyday work. 10x Factory production mode takes on the larger responsibilities, such as tender and bid responses, websites and landing pages, and personalized demo environments, in the Operate motion.
How do you keep our brand voice?
We start from your brand guidelines and your best existing content, and you approve the voice before anything goes out.
Who approves content before it goes out?
You do. Nothing is published without your team's sign-off, unless you set rules for what can go out automatically.
How do partners and marketplaces fit in?
We build the ecosystem and manage listings on leading marketplaces and business directories.
How is pipeline reported?
In Matrix, by campaign, deal and partner.
What does it cost?
It depends on your stage and scope. See how pricing works.