Skip to content

By stage · Soonicorn → Unicorn

From a winning platform to a winning business category.

Lead your category at $100M+ ARR, with global Centres of Excellence and a leadership team in every region.

See upcoming events
MATRIX · GLOBAL VIEW
Illustrative
AmericasAhead of plan
EMEAOn plan
APACBehind plan

Ask: "Which region leads the category, and which is falling behind?"

What is a Unicorn?

Soonicorn → Unicorn: a winning business category.

$1B+Value
$100M+ARR
$8.5M+MRR
5 yearsHorizon

How many customers do you need?

Set your own price per customer and see how many you need to reach $8.5M MRR.

100,000 customers at $100/month

20,000 customers at $500/month

5,000 customers at $2,000/month

2,000 customers at $5,000/month

There's more than one way to get there. Choose the one your market will pay for.

Your team at this stage

One company, three regions, one rhythm.

Own, manage or outsource any part of your business.

Every area of your 10X Org can be owned by you and the team, managed or outsourced and delivered with BIAMI 10X Labs and fractional resources.

Own: you and your team run it. Manage: you lead it, and BIAMI 10X Labs deliver it. Outsource: BIAMI 10X Labs and fractional resources run it for you.

Tap an area to change it.

10X Value

10X Operations

10X Growth

Your plan with BIAMI

WorkstreamYear 1Year 2Year 3Year 4Year 5
Global Delivery CoE
Global Data CoE
AI Model CoE
Global Marketplace Integrations CoE
Operations labs in 3 regions
Managed growth in 3 regions
Global strategy + regional strategies + leadership QBRs

What we deliver across the four practices

10X Strategy

A global strategy across 3 regions, a local strategy for each C-level leader, and leadership QBRs.

Learn more →

10X Value

Global Delivery, Data, AI Model and Marketplace Integration CoEs.

Learn more →

10X Operations

Labs in every region: RevOps, tiered onboarding, tiered success.

Learn more →

10X Growth

Managed growth across 3 regions.

Learn more →

Join 10X Leaders Community

Free, for CEOs and for leaders across Value, Operations and Growth: roundtables, events, and what's actually working for other 10X businesses.

Your global view, in Matrix

Matrix, our superintelligence platform, answers from your own data, plans the next move and lets agents do the work. Raw data never leaves your infrastructure.

ASK MATRIX
Illustrative session

In every status meeting, Nexus LIVE turns decisions into BIAMI automations, Partic pipelines and Matrix tasks. See Nexus LIVE Meetings →

Client spotlight

Operations

Global Telecom

Challenge: Launch and run new services fast.

Approach: Started with Backup as a Service, then Smart City service provisioning automation.

Nearly 100 services automated and integrated in 5 years.

“We started with launching ‘Backup as a Service’ for IT and then ‘Smart City’ service provisioning automation. After almost 5 years, we’re running nearly 100 different services automated and integrated within our network.”

Innovation Manager, Global Telecom

Insights

Thinking, cases, playbooks and events for leaders on the way to Unicorn.

News & blog

All posts →

Case studies

26 → 6 months, new product idea to delivery and product-market fit

SaaS startup. Ran Business Idea → Proficorn, built the MVP in 10X Factory in 3 months, then 6 months to product-market fit.

All case studies →

Playbooks & white papers

All playbooks →

Events

10X Leaders roundtable

Next 10X Leaders roundtable: date to be announced. See upcoming events →

All events →

10X Agenda newsletter

One idea a month for running a 10X business, straight from the leaders' circle.

Frequently asked questions

How do you define a winning category?

A winning category is one where the market measures itself against you. At this stage that means

How do you define a winning category?00M+ ARR, global Centres of Excellence and a leadership team in every region.

What is a Centre of Excellence?

A standing global team and platform for one capability - Delivery, Data, AI Model or Marketplace - that every region draws on.

How do you run three regions at once?

A global strategy, a local strategy for each C-level leader in every region, and leadership QBRs with one set of numbers in Matrix.

Who from our team is involved?

The CEO and the Value, Operations and Growth leaders in each of your three regions.

Explore more

Start here

Other practices

10X Strategy

Lead a 10X business. For CEO, Founder, Board Member.

Explore 10X Strategy →

10X Value

Create 10X more value. For CTO, Chief Product Officer, Chief Customer Officer.

Explore 10X Value →

10X Operations

Run the business 10X better. For COO, CIO, CFO.

Explore 10X Operations →

10X Growth

Win 10X more revenue. For CMO, CRO, Chief Partner Officer.

Explore 10X Growth →

From winning platform to winning category.